Movie studios are scrambling for the next children/young adult's book series to connect with audiences and become another Hollywood cash cow. "Harry Potter" and "Twilight" won't last forever. "Cirque du Freak" won't be that series. Based on the novels written by Darren Shan, the film version of "The Vampire's Assistant" is troubled by a lifeless main character, cheesy dialogue that wants to be taken pseudo-serious, and cheap looking special effects and slap-dash editing. A vampire story should have more bite than this one does.
Darren and Steve are friends in high school but are completely different. Darren is cautious, considerate, and listens to his parents. Steve is reckless, a trouble-maker, and a bad influence on Darren. They share a similar taste in the macabre, however, which leads them to see a traveling freak show that stops in their small town. Among the performers is a real vampire who ultimately takes one of the boys as his apprentice, while the other jealously searches for dark power elsewhere. In this world, vampires are good but dangerous, while a sub-set of vampires are people-eaters.
The movie has a Disney channel/Nickelodeon TV feel despite the fact it "wants" to be dark. The main characters are very young and don't have the necessary charisma to carry the picture. Larger stars have a few bit parts, including Salma Hayek and Willem Dafoe, but it feels as though they are slumming for a paycheck. Only John C. Reilly ("Stepbrothers") as the vampire circus performer has any real personality in the picture. He cannot save a poorly crafted movie that is more goofy than gruesome, more ham-fisted than humorous. Even for a children's film, the action on-screen is simply not entertaining enough to justify the effort.
A better children's book adaptation that was overlooked not too long ago was "The Spiderwick Chronicles." It is much more scary, adventurous, and heart-warming than this film. For a more adult-leaning exploration of sideshow freaks and geeks, try renting the former Showtime series, "Carnavale."
Rated PG-13 for sequences of intense supernatural violence and action, disturbing images, thematic elements and some language.